Our partnership with
MikMak is the leading eCommerce acceleration platform for multi-channel brands. Together, MikMak and LiveRamp bring enriched data and insights collected along the consumer’s online journey, including demographic and sales data, to optimize brands’ media and marketing spend.
MikMak Insights is a Multichannel eCommerce analytics platform that tracks online consumer behavior across media and marketing activations, providing insights into the success of a brand’s marketing initiatives. With LiveRamp, MikMak partners will be able to pull up to 1,000 demographic data points into MikMak Insights to understand and perfect the online shopping experience.