Privacy commitment

Our privacy commitment

Privacy commitment

Your data. Secure.

LiveRamp operates a Safe Haven® environment, ensuring that all of your consumer data is kept private and secure. That means you can rest easy, knowing that your data privacy and security is in the best possible hands.

Data privacy compliance made easy

  • Data Security

    LiveRamp Safe Haven®

    The LiveRamp Safe Haven® environment has technical, operational, and personnel controls designed to ensure the ethical use of data.

  • Data Governance

    Demonstrate compliance... everywhere

    LiveRamp closely monitors data governance and consumer privacy legislation as it develops, adapting our privacy policy to ensure you stay on the right side of the law. Our platform has been built with GDPR in mind from the outset.

  • Privacy & Trust

    Out-of-the-box privacy compliance

    Why waste time and resources reinventing privacy compliances when LiveRamp has already done the work for you? When privacy compliance comes standard, you can focus on making the most of your data.

How we protect your data

  • LiveRamp Safe Haven® defined

    LiveRamp Safe Haven® defined

    LiveRamp Safe Haven® automatically applies the data protection requirements–memory translation, data centre controls, and hands-off processing–for each supported use case and workflow.

  • Translation in memory

    Translation in memory

    LiveRamp uses a patent-pending process for pseudonymisation that includes in-memory processing, proprietary hashing algorithms, and line reordering, so the pseudonymised ID file cannot be reverse-engineered back to the original.

  • Data centre controls

    Data centre controls

    Our US data centre and EU Secure Translation Zone both feature multi-layered security, including 24x7x365 on-premise personnel, biometrics, video surveillance and three layers of Network Operations Centre monitoring.

  • Hands-off processing

    Hands-off processing

    LiveRamp’s pseudonymisation process is fully automated, protecting the system from human error.

View our privacy policy