Playbook Data Collaboration

Data Clean Room Playbook: 12 Ways to Supercharge Digital Advertising

Maximise your marketing spend with data clean rooms

A 2024 Forrester survey found that nearly 60% of companies now run external data-sharing partnerships, and the vast majority (93%) of U.S. executives believe combining and analysing data sets is critical to driving increased revenue.

 

With privacy-enhancing technologies like data clean rooms, brands and publishers can safely merge first-party data, unlocking a wealth of combined insights – from richer audience profiles for CPG brands to precise media ROI insights, eliminating any guesswork. 

 

Download the “Data Clean Room Playbook: 12 Ways to Supercharge Digital Advertising” eBook now to:

 

  • Discover the 12 data clean room–powered strategies that advertisers are leveraging today
  • Learn why clean rooms are key to navigating today’s new digital landscape
  • Unlock best practices that will drive ROI, no matter where you are in your data management journey

1. LiveRamp commissioned study conducted by Forrester, “Data Collaboration Fuels Revenue Growth,” 2024