Vihan Sharma  |  July 16, 2020

LiveRamp Acquires Acuity Data to Strengthen Retail Analytics Capabilities in Safe Haven
LiveRamp Updates

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Martin Wallace  |  December 5, 2019
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Identity Resolution,  Personalisation,  Publishers
Zero-party data could be the solution to the privacy/personalisation paradox
Martin Wallace  |  November 21, 2019
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Identity Resolution,  LiveRamp Events
Identity will drive customer-centric marketing across industries – RampUp London 2019
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Graham Tricker  |  July 30, 2020
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Data & Analytics,  People-Based Marketing,  Second-party data
LiveRamp’s GAME partnership – what it means for brands and the gaming industry
Zara Erismann  |  July 23, 2020
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Publishers
Audience addressability post-cookie – how is it going to work?
Zara Erismann  |  July 16, 2020
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What stops working when the third-party cookie is gone – and what comes next?
Vihan Sharma  |  July 16, 2020
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LiveRamp Updates
LiveRamp Acquires Acuity Data to Strengthen Retail Analytics Capabilities in Safe Haven
Travis Clinger  |  June 24, 2020
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Identity Resolution,  Marketing,  Measurement
Apple’s IDFA Changes Underscore the Need For Fully Consented Identity Solutions
Travis Clinger  |  June 21, 2020
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Identity Resolution,  Marketing,  Publishers
What Will Happen to Mobile Addressability if Apple Removes Access to IDFA?

 
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Up Next: Discovery Communications implements true people-based marketing
Up Next: Criteo - Partnering to enrich marketers’ people-based strategies

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Vihan Sharma
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Martin Wallace
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Tim Abraham
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Christian Carlsson  |  June 17, 2020
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Challenges,  Data & Analytics
Understanding Why Cookies Are Going Away… and Why They Should Not Simply Be ‘Replaced’
Tim Abraham  |  June 11, 2020
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Data & Analytics,  Data Onboarding
Two examples of first-party data value for brands (that aren’t media plays)
Steve Martin  |  June 3, 2020
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Data & Analytics,  Second-party data
Why trust should be driving every data strategy
Martin Wallace  |  May 28, 2020
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Data & Analytics,  Data Ethics
Navigating the changing data landscape – 5 takeaways from our webinar
Graham Tricker  |  May 14, 2020
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Data & Analytics,  Measurement,  People-Based Marketing
LiveRamp and Carwow partnership enables automotive brands to reach in-market buyers
Tim Abraham  |  May 13, 2020
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How to use first-party data to build high-margin advertising revenue models
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