Create a unified, enterprise-wide customer view
Enterprise identity is a consistent identity framework spanning the broadest range of touchpoints across complex consumer journeys. It’s the key to breaking down data silos, understanding your customer clearly, and getting more out of your technology investments.
Imagine what’s possible with a unified, connected customer view
A single source of customer truth
Make internal data collaboration a reality with connected, accessible, manageable, and actionable customer data across your organisation.
Exceptional customer experiences
See your customer more clearly, uncover powerful new insights, and deliver personalisation at scale.
Get more out of your tech investments
Make all your technology investments, including CDPs and data platforms, work better with a robust, interoperable identity framework.
Data is complex. Orgs are complex. Different business lines are complex. We’re connecting the dots so they can work together.
Our customers don’t just dream innovation, they own it.
NBCUniversal
