Uncover insights, prove impact
Remove common barriers to data management and measurement to gain more valuable insights and make better decisions.
"As we mature as an organisation that is basing multiple decisions on data, we have our own lifecycle and LiveRamp is part of that lifecycle. It’s easy to relate to how many intermediate steps are involved until we get to the right segment that we believe we should go after in our marketing efforts."
Vitaly Tsivin, EVP, Business Intelligence,
AMC Networks
Accurately measure any outcome
Build and maintain a more holistic view of an individual, household or account to prove ROI, increase efficiency, and drive the outcomes that matter to you.
Miguel Campo, SVP of data science and analytics at 20th Century Fox, explains how LiveRamp is embedded into its entire release process—from the time the trailer drops to the film's post-release—in order to measure the results of its people-based marketing and course correct as needed.
Watch Video
Discover solutions to do more with data
Customer data resolution
Build the best view of the customer by recognising, consolidating, and cleaning your first-party data.
Real-time data translation
Build connections with your partners to translate data in a fast, reliable manner. Our translation technology minimises the exchange of sensitive information between parties and is built using enterprise-grade encryption to ensure that connectivity and data is secure.
Measurement Enablement
Power your own analytics environment to measure impact across your marketing investments by translating disparate online and offline data across channels and devices to an identifier that works for your business.
TV Measurement
Combat TV and video viewership fragmentation across channels to understand the holistic impact of how your cross-screen video ads are driving business outcomes.
